What is meant by Display URL, Destination URL in StudAds?
When creating ads on StudAds, you’ll come across two key fields: Display URL and Destination URL. Understanding the difference between them can help you run more professional and successful ad campaigns.
What Is the Display URL?
The Display URL is the web address shown in your ad copy. Its purpose is purely visual—it’s meant to look clean, simple, and trustworthy to the viewer.
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It doesn’t need to be clickable.
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You can use your brand name or a shortened version of a long URL.
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Example:
This gives your ad a neat, polished look that builds user confidence.
What Is the Destination URL?
The Destination URL is the actual web page the user is taken to when they click on your ad.
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This could be a sales page, affiliate link, or squeeze page.
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It may include tracking info, parameters, or referral codes.
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Example:
Why They Matter on StudAds
Using both allows you to:
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Attract more clicks with a clean-looking Display URL
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Direct traffic exactly where it will convert best
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Advertise affiliate products even if you don’t have a website
To sum up:
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Display URL = what users see
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Destination URL = where they go after clicking
